Personal LOGO Creation

You are asked to design a corporate identity for yourself based on the premise that you will be a graphic designer. 
This will include the following:

Step 1 - Your corporate identity must incorporate:
  • the history/background of you or your name,
  • your favourite colour, and
  • something that best defines you, i.e., Steve never leaves home without his iPod, therefore Steve will incorporate the iPod into his logo.

Step 2 - Preliminary Sketches
  • Do not ask “How many do I have to do?” Keep doing them until you feel you have a design that works.
  • Do not simply erase an old copy and re-draw. Keep your ideas separate.
  • Try different things. Don’t simply take on idea and change it only slightly from sketch to sketch. Get Creative!
  • Brainstorm Sketches: use handouts "10 Thumbnails" and "Rough Draft" (Download PDF to see examples).
  • Show the teacher to select FINAL DRAFT.

Step 3 – Illustrator
Re-create your logo in Adobe Illustrator
Requirements: Size 8.5”x11” (Letter Size)
  • Create two boxes 4x4 and label “Black & White” and “Full Colour”
  • Make sure all text is saved as an outline (Command+Shift+O)
  • Create a folder: Logo_firstinitial lastname
  • Have your .ai file in the folder
  • Drop in the" hand in" folder (TGJ3M1)

EVALUATION:
Creativity & Composition (A)    /20    (Logo is completed on time. The design is creative, colourful and streamlined)
Techniques & Skills of Software (K/U)    /10   (Discovers and uses new capabilities of the software)
Design Process: Conceptual sketches (T)    /10    (Did preliminary research and design with care and creativity)
Use of Class Time & Requirements (C)    /5   (Used time wisely and followed instructions)
Visual Impact & Design (C)    /10    (Graphic elements are used creatively to attract the viewer & convey message)
personallogodesign.pdf
File Size: 604 kb
File Type: pdf
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